directed by dayday

starring as Young Derrick Alejandro Valoy
starring as Teenage Derrick Jalan Z. Robinson
starring as Adult Derrick Marvin J. Edmonds
starring as Young annette Neuma Joy
starring as Older Annette Sabrena Farmer
starring as Tasha Kennie Nicole Jenkins
starring as Lee Lee Julia Claire

client Ad Council
vp group campaign director Hannah Strashun
campaign manager Rebecca Ross
assistant campaign manager Ashley Stadler

client Alzheimer's Association
director of marketing Michelle Sleight
vp of marketing Susan Viti
director of diversity equity and inclusion Beverly Berry

agency VML
senior producer Kasey Ferlic
creative director Niki Condon
creative director Mark Fulara

production company Golden LA
managing director Matthew Marquis
executive producer Dahlia Stone
head of production Kevin Gallagher
line producer Hannah Swayze
production supervisor C.J. Brown

director of photography Htat Htut
1st ad Jabu Brown

production designer Rochelle Bennett
wardrobe stylist Tiffani Williams
wardrobe stylist Sherrie Simmons
key hair Ingrid Young
key makeup AJ Torres

original score Lia Rusli

editorial Cartel
editor Matt LaRoche
cutting assistant Jill Sarao
assistant editor Truman Ruberti
executive producer Viet-An Nguyen
producer Erin Bates

color Rare Medium
colorist Josh Bohoskey
producer Lucy Gatanis
managing director Teaul naymona

finishing Golden LA
studio ep Kevin Gallagher
post producer David Hemphill
final comp Alex Brodie
online finishing Jake Frank